How Democrats Secretly Fund Influencers With Dark Money

Chorus, the Sixteen Thirty Fund, and the quiet purchase of “grassroots” voices.

The Program

In late 2024, a nonprofit project called Chorus began paying influencers to push Democratic talking points online. The program is financed by the Sixteen Thirty Fund, a liberal “dark money” group that spent more than $400 million in 2020 on political advocacy.

Influencers in the program receive $250 to $8,000 per month, depending on their reach. Contracts cover more than 90 creators, with a combined audience of about 40 million followers and 100 million weekly views.

The structure runs through Good Influence, a for-profit agency co-founded by influencer Brian Tyler Cohen and strategist Stuart Perelmuter.